SHANI SHAKER JOINS…

We are delighted to welcome, Senior Account Director, Shani Shaker to team Spinnaker!

Shani joins us as Senior Account Director, taking the lead in our PR endeavours across all Spinnaker clients. Boasting more than two decades of PR experience gained in London's top consultancies, Shani has spearheaded the strategic development of global food, health, and lifestyle brands, including collaborations with the British Soft Drink Association, European Fruit Juice Association, Almond Board California, Nestlé, P&G and Unilever. Shani's expertise extends to guiding clients through intricate legal, cultural, and regulatory landscapes in multiple markets, overseeing brand reputation, equity, and crisis management, and devising effective risk mitigation strategies. She is also a registered Nutritional Therapist, providing a sounding board and advice to brands on key health issues and ghost-writes for national press.