The Spinnaker Way

Our beliefs, planning and delivery methods to ensure our campaigns stand out and deliver

What’s the intent around the campaign or content that is planned? What are the commercial and marketing objectives?

How are you doing? Content, search and social audits to help us delve under the surface for the strongest opportunities

We dig deep into the profile and needs of our audience? Their personalities, motivations and points of contact

We get under the skin of our brands to understand the stories that define them. This forms the pillars of our communication

We plan the best mix of single use or integrated platforms, techniques and channels to reach your audience in the right place at the right time

We create advertising, video, images, blogs, articles, infographics and live events that tell the story and drive the action we are after

We deliver using influencer & PR relationships, social community management, paid social, search, display and live events

Our job is never complete until we have measured what has worked and what has not. Sometimes in real time, always post campaign. And always against pre-set KPIs

Spinnaker | Nutmeg House | 60 Gainsford Street Tower Bridge | London | SE1 2NY | +44 (0)20 7645 3900|