So many of the top football clubs have lost themselves in an era of swashbuckling displays of wealth and posturing. Their attempts to remain true to some form of identity are lacquered and smoothed over with veneer.
It’s good to talk. To have conversations with your customers and your target audience. It’s revealing, engaging and it helps you do better business. It’s the message that we, at Spinnaker, put out and it is a belief that we apply to the way in which we do business with our own clients and prospects.
Spinnaker research has found that dads are more engaged by audio-visual content than mums.