Author Posts

Bringing HTML5 to life doesn’t have to be an Impossible Mission

Following our recent appointment by Paramount, we’ve created an interactive experience in a YouTube masthead for the release of Mission Impossible: Rogue Nation. It features a nearly ‘impossible mission’, based on an incredible aerial stunt performed in the film by Tom Cruise, in which you are thrown into the action directly from the same scene in the trailer.

Creating video that makes the cut

Top tips for maximum video impact. In 1979, video stood accused of killing the radio star and more than 35 years later, it continues its reign. If a picture paints 1,000 words, video is a quick and punchy way to create an impact but it’s important to get it right. We’ve pulled together our top tips to ensure that your video won’t go straight to the cutting room floor.